AuthorAndGetRich Blog

Today’s blog post focuses on how to make the hidden business niche economy work for you right now. It involves turning your passion into high priced coaching in your business niche right now. Sell coaching now using these three principles I discovered after I experienced this epiphany on the sixth floor of a Toronto hotel.

Have you heard about the hidden economy that knows no concepts like downturn or recession?

Are you excited about your life?

Are you passionate about what you do for a living?

I am. Okay. I REALLY AM!!! In fact, as we get ready to head up north to go skiing I have never been more excited!

But it was not always this way. In fact, five years ago on December 16 I was sitting in a hotel in Toronto, Ontario, Canada on a Friday evening getting ready to go to bed. I looked out of my window and realized more than ever that picking up a second job was not the answer to getting ahead.

I was in Toronto to mark the tests that all teachers must take in Ontario before they are eligible to teach elementary or secondary school. (Little did I know that I was to go from the youngest Vice Principal with our school board to the wealthiest former Vice Principal with this School Board in the next month.)

I looked out of my window overlooking downtown Toronto and realized two weeks before Christmas of 2003, and separated from my family for three days, that this was NOT the answer.

However, I had a feeling in my gut that I had never experienced before.

Psychologists call it a ‘sense of positive expectation.’

Up until that night, I had experienced the whole gamut of what anyone goes through when they honestly wrestle with their future. From fleeting feelings of euphoria to out-and-out feelings of terror of doing something totally different, I had experienced each of these feelings hundreds of times.

Actually, I had spent three years trying to figure out how to make a profit with my passion. I had invested $55,000 of money that did NOT belong to me. Now that might not mean much to you, but for me that was more than a year’s take home pay for me. And again, it was money that we didn’t have.

That’s why I was in Toronto. I needed more cash flow to pay for the increasingly larger debt that I was financing as I was trying to build a business.

However, this night was different. There in the quiet confines of my hotel room (room 613) on December 16, 2003 I gazed over downtown Toronto (what I could see of it!). It was a snowy night and bitterly cold, but I experienced something that I had never felt before.

It was a gut, visceral feeling. It was the feeling of rest and peace that came over me when I realized that I was going to give up playing the ‘trying’ game.

I realized for the first time that ‘trying’ to do business was consuming all my emotional energy.

I had not yet realized the business niche competitive advantage that would allow me to work with over 5,000 clients since that night. Clients who have discovered how to turn ‘trying to do business’ into an intelligent and strategic assault on a market place that removes ‘trying’ from the equation.

Instead these successful clients do what I discovered and that is to focus on ‘doing’.

With an important adjective to realign the ‘doing’.

I call it strategic doing.

From that night forward my business changed. And it did NOT change slowly. It changed in a magnitude that still shocks me how quickly things transformed for me.

Shock and awe.

There is no other way in transforming ‘trying’ into ‘doing’. Strategically.

Shock and awe.

It was five years ago right now that I discovered something that I had NEVER realized before after failing miserably in business for three years.

And it is this.

I discovered a way to turn passion into profit through coaching by creating and selling the highest priced products and services.

Sure, I was aware of the traditional coaching industry. I was actually involved in it at one point. I was being schooled by the same programs that teach all students to charge anywhere from $397 to $497 for three sessions/month.

I was also schooled in the typical business funnel models that are proposed by these business niche coaching programs.

Then I discovered a way to turn both of these models upside down.

And it begins with these three thoughts I want to leave you with right now.

1. It is paramount that you stock ‘trying’ and move to ‘doing’. What does ‘doing’ look like? It starts with reading and implementing the 10 business accelerators from the book, Become The #1 Expert In Your Niche: How To Effectively Sell High Priced Programs from http://SellHighPricedPrograms.com that I created to help you understand a new paradigm about thinking and doing entrepreneurship—strategically. It is in eBook format and will be released in book stores later this year.

2. It is possible to turn your passion—your avocation or vocation—into high priced coaching. And it is imperative you do so. Does that mean you spend everyday of the week coaching? Absolutely NOT. This is all the more reason you need to grasp the concept of becoming a Knowledge Broker with your coaching.

3. More than ever you need to stop the ‘greater sameness’ mantra that you practice in your subconscious. I know this sounds scary, but with this system you can do it! You must take a calculated risk. It is the only way that you too will feel what I did 5 years ago right now.

Now is the time to turn your passion into a high-end coaching business. Get your hands on a copy of Become The #1 Expert In Your Niche: How To Effectively Sell High Priced Programs from http://SellHighPricedPrograms.com. It’s free.

And discover what over 5000 other entrepreneurs have easily implemented.

STOP ‘trying’ to sell high priced programs.

DO it NOW!

Glenn

Here is a quick reality check for your business niche marketing efforts. Let me be right up front with you, just as if you were one of my own clients.

If you do NOT like what I say, please unsubscribe right now, or phone me in my office and tell me how ‘full of it I really am.’ (By the way, I learned to develop some pretty thick skin when I was a young Vice Principal five years ago!)

If you answer ‘yes’ to any of these questions you and your business are in trouble–BIG TROUBLE:

Business Niche Marketing Reality Check Quiz

1. You are on several email lists trying to put together a cogent plan for your business.

2. You purchase the cheapest products in hopes of a huge pay day.

3. You think that purchasing products for their thud factor (the typical 97 DVD Set with 5,000 compendium report) is going to be your answer building your business.

4. You think you are in business because you have taken courses in coaching from accredited coaching programs.

5. You think that building your business begins with creating a business funnel that begins by selling a book, CD or DVD.

6. You believe that making it in business involves the same skill sets as teaching you how to be successful in business.

7. You are constantly being tricked into thinking that ‘no risk’ and wealth are synonymous.

Be honest with yourself. I had to be and the truth really hurt me as I answered yes to every one of these questions 7 years ago!

(By the way, this is why I have written a new book. You can get the eBook version for free from http://SellHighPricedPrograms.com right now. I would. It will profoundly influence the way that you view your marketing to capitalize on being at the forefront of the Recommendation Age.)

I have NOT met one entrepreneur today who does NOT want to make money. The reality is that few of you will be able to do this successfully unless you understand the urgency of the times.

As I travel around the globe and entrepreneurs share their dreams with me–their desire to turn their passion and expertise into an ‘information’ business–I am amazed at their passion and desire to do this! It is quite commendable!

However, at the same time I am burdened by the lack of clarity of thinking that they have. Even seasoned entrepreneurs lack an unbelievable lack of clarity in what they do. Add to this the inability to clearly tell me how they are going to transform their ideas into an executable plan, they quickly showcase how unready they are to leverage the Recommendation Age.

Watch today’s short video to discover how you can easily create embedded commands to choose you as you create high priced products.

1. Control your potential clients’ Q&A Session. Harness this ability and discover the foundation to quickly and easily create and sell high end products and services.

2. Quick cash flow for your business is dependent on you positioning yourself within a defined category inside of your niche market. Use this simple strategy to perfectly align your passion and expertise to a market place that will quickly see you as not the ‘WalMart’ or ‘Home Depot’ of your industry.

3. How to position what you do to be seen as the standard of your industry.

I will not trick you into letting you believe that creating real wealth in the Recommendation Age is easy. However, what I will tell you is this–with a system that I create with clients on a daily basis, never has it been easier to do this–but you must be willing to say that you ‘flunked’ the above quiz.

I believe in your dream. And that’s why I created this video series–to help you think and play big. Time is short. Most people do NOT know that we live in the Recommendation Age, let alone how to leverage the new rules for dominating this age.

To How to Sell High Priced Products And Services!

Glenn

P.S.

Today’s Video Is Dedicated To Those Who Flunked Today’s Quiz. (And that includes the Glenn Dietzel of 7 years ago!)

Before I share with you what you will take away on today’s blog, (How To Sell High Priced Products Easily) I want to share with you this personal message. I have dedicated myself and my business to providing you the confidence to helping ordinary people and entrepreneurs get out of their way to success to dominate their own business niche.

Truthfully, it is more difficult than ever to enter a market place and compete on price, especially during recessionary times. You can certainly do this and discover the hard way that Zipf’s Law is working against you at an accelerated speed.

Or you can spend a little time thinking strategically and applying the concepts I am sharing with you on this blog and create value for a hungry market that knows that low prices mean lack of value!

Consider this for a moment:

1. Within one year of leaving my job, I created a system on how to create and sell high priced products and sold my first $100,000 program.

No, I had no business experience! (I was an educator and when I left my job I could have been you child’s Vice Principal.)

2. Within 6 weeks of posting my first website, I had ADOBE Corp. phone me on my home phone wanting to feature me!

No, I did not seek them.

3. In the past month, Jay Abraham’s organization has contacted me. Chet Holmes who sells for Tony Robbins is JVing with us. Dan Kennedy’s company has contacted us. And the list goes on.

No, I did not do what others are doing to make this happen.

The take-away message is this: ‘Greater sameness will NOT get you better results.’

The answer is to think strategically…using a system that has worked with over 5,000 clients in the past 4.5 years.

On today’s video, here is what you will walk away with:

1. The increased confidence to play big. And it is exciting!

2. Two critical products you can easily create to become the standard of you market. It is ONLY as the perceived standard that you can charge the most for your services. (Notice I used the modifier, ‘perceived’. It really is easy to do this!)

3. How to use the Q.S.E. Process to never have to sell again. Use this process to strategically create and sell the most expensive programs in your niche.

4. How to ensure a perfect market-to-message match.

Go Now.

You can struggle and compete on price. You can hope the reality of Zipf’s Law will not work against you.

Or you can see that recessionary times hold a ticket to true wealth for you when you understand what I share with you today.

To Your Legacy!

P.S.

Use The Q.S.E. Process To Easily Create And Sell High Priced Products To Your Business Niche…

In the current video series, I have been covering critical concepts so that you can create and sell high priced programs easily. This is Part IV of the Sell High Priced Programs’ Series.

In today’s segment, you will discover the following business niche marketing principles.:

1. How to make the Q.S.E. Process to create and sell the most expensive programs in your business niche. Strategically position yourself ahead of someone who has 30 years more business experience. This will work even if you are just starting out!

2. How to automate your consultations to position yourself with your ideal clients 24/7

3. How to quickly structure yourself using the T.I.C. principle so that you are never selling.

4. How to increase your business niche profit by knowing how to access this hidden economy. (Not even the media have access to this!)

5. How to quickly differentiate your leads from the tire kickers to those who will do anything to have access to you. (Imagine the feeling of having the same power as a rock star!)

Watch this short video now as Part IV of The Sell High Priced Program Series.

To Selling High Priced Programs!

Glenn

P.S.

Are you scared of playing in a big way?

I can fully understand as I used to be when I was a Vice Principal. Here is what I discovered through ‘The School Of Hard Knocks’…