Books published by New York publishing houses tend to garner a higher degree of respect than those published outside of the Big Apple. Authors with New York books often find it easier to get media attention than those using other methods, such as small presses or print-on-demand publishers.
Unfortunately, the road from completed book manuscript to publication through traditional channels is a long one with numerous challenges. According to David Hancock, CEO of Morgan James Publishing, it takes the average person 100 formal book proposal submissions only to get a rejection.
When signing a book contract with a traditional New York Publisher, the author loses control of the book’s content and cover design, as well as the rights to the book. The author typically earns less than 10 per cent of the sale, which translates to less than one dollar per book sold. If the author hires an agent, the profit margin is less, because the agent’s fee is 10 (and sometimes 15) per cent of the author’s share of the profit.
Dr. Simon Evans, author of Brain Fitness: A Recipe for Feeding Your Child’s Dreams and Unlocking their Maximum Brain Power tapped into a system that provides a complete authoring and business development system with instant access to a books in bookstores New York Publisher. David Hancock of Morgan James Publishing offers the advantages of a New York Publisher without the drawbacks. His entrepreneurial publishing model gives authors control over their own books, influence over cover design, and most importantly, his authors retain full rights to their books and earn a 20 per cent commission on each sale.
Hancock teamed up with Glenn Dietzel of Awakened LLC, whose Entrepreneurial Authoring Program teaches clients to write a money-making book in 12 hours of actual writing time. Clients who complete the program discover how to write a book that is “entrepreneurially sound” and have instant access with Morgan James Publishing, without writing a book proposal or going through years of submission and rejection.
Dietzel’s Entrepreneurial Authoring Program and individual business mentoring teach clients how to create a book that is an entrepreneurially sound lead generator for a well-structured business. A book that is entrepreneurially sound naturally leads readers to interact with the author and continue to do business again and again. The book is specifically designed as an invitation to take part in the author’s other services. Special offers and free gifts of value to the reader are tucked into the pages of the book. Beryl Wolk, creator of the infomercial, is currently working with him to create the first infomercial that teaches people to write a book.
As Dr. Evans states in his book: “Biology has programmed us all to develop and grow up. This is unpreventable. Our children will grow up. We simply need to supply them with tools that they need to stay on a trajectory for success as they do.” The Entrepreneurial Authoring program supplied Dr. Evans with the tools he needed to get this valuable information to parents.